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Promoted KFC’s Super Saver offer to boost sales near colleges.
Targeted 4 KFC outlets near college campuses.
Conducted classroom drives and seminars to enhance product awareness.
Organized comprehensive campus drives to spread awareness about the offer.
Campus managers involved
Student footfall covered
Selected KFC outlets near colleges and developed targeted outreach strategies.
Organized and executed campus drives to engage students with the Super Saver offer.
Managed seminars and classroom sessions to maximize student interaction and offer visibility.
Onboard merchants and boost awareness about Amazon Pay.
Deployed field executives for merchant onboarding and customer education.
Engaged potential merchants for Amazon Pay integration.
Educated existing customers about Amazon Pay’s benefits.
Merchants Onboarded
Amazon posters distributed
User registrations & UPI linking
Time Duration
Deployed executives to onboard new merchants and educate customers about Amazon Pay.
Engaged with merchants to integrate them into the Amazon Pay system.
Provided information and demonstrations to customers about Amazon Pay’s features and benefits.
Increase visibility and app downloads for Hipi.
Ran offline campaigns to drive app downloads.
Boosted content visibility through interactive sessions.
Engaged with students directly to foster interest in Hipi.
On-field Activity Duration
User Reach
Users Acquired
Conducted interactive sessions and events to engage students with Hipi.
Distributed branded goodies to students to enhance engagement and app interest.
Held informative classroom sessions to showcase Hipi and drive app downloads.
Sampling and customer feedback for Doritos.
Distributed Doritos at major college festivals.
Leveraged campus ambassadors for efficient distribution.
Collected feedback to refine future marketing strategies.
On-field Activity Duration
Combined Reach
Products Distributed
Coordinated with campus ambassadors for effective distribution of Doritos.
Distributed Doritos at college festivals for maximum exposure.
Collected feedback from students to gauge product reception and improve strategies.
Activate brand presence in student communities and hire campus managers.
Organized seminars on financial literacy to promote the app.
Registered students through the app for seminars.
Collected feedback and issued digital certificates.
Activity Period
Combined Reach
Users Acquired
Organized financial literacy seminars to promote the stock trading app.
Managed seminar registrations through the app to boost downloads and engagement.
Gathered participant feedback to improve seminar effectiveness.
Create buzz for Zee Yuva’s show 'Laav Re Thoh Video'.
Used Marathi influencers to generate UGC on Hipi.
Activated a network of content creators to maximize reach.
Coordinated posting of videos with specific hashtags.
Activity Period
Reach
Videos Posted
Activated a network of content creators to generate UGC for the show promotion.
Selected influential creators to participate in the campaign.
Coordinated the posting of videos with specific hashtags to maximize engagement.
Acquire creators for the Wakao platform.
Promoted Wakao within the creator network.
Developed an easy onboarding process.
Created video challenges to engage creators.
Activity Period
Creators Acquired
Video Challenges Completed
Promoted the Wakao platform within the creator community to drive sign-ups.
Developed and implemented an easy onboarding process for new creators.
Created and managed video challenges to engage creators and encourage platform use.